Daily Archives: August 5, 2010

Elevation: Not Just for Mountaintops

Be kind – pass it on! Research at the University of Cambridge has found that when you watch someone do a good deed for another person, it gives you an emotional lift. That fabulous feeling is known to sciencey types as elevation. And elevation is like a do-good drug: It actually makes you, in turn, more likely to go out and commit acts of kindness.

This sounds exactly like the ripple effect I talk about so often. When we do good deeds, it seems to prompt other people do good deeds. So maybe it’s okay to toot your own horn a bit when you’ve done a kindness. After all, you’re just spreading around a healthy dose of elevation.